Podcasting is already massively popular in the marketing mix and is an incredible opportunity to reach a targeted audience in a contextualised setting. Advertisers have a number of ways of getting involved.

Digital audio has been experiencing quite a spectacular boom in recent years; our passion for it has been confirmed during lockdown, and is still going strong. Who is listening to digital audio, how are they listening, and what are the opportunities for brands? You can find a compilation of recent figures in our infographic.

Stopping communication is not an option in the face of the health crisis. So brands and purchasing decision-makers are reinventing themselves and changing their approach. More power to those who can catch the spirit of the times by delivering meaningful messages on powerful media. What about digital audio?

Open letter from Erik Portier, Chief Revenue Officer of Targetspot. These are historic, tragic and sometimes frightening times, moments that Targetspot has chosen to face with serenity and humility. Let's be clear. Never before has such a large part of the population been confined for an indeterminate period of time.

The decline in the number of FM radios in North American homes is not the end of the line for editors and advertisers. The health crisis we are going through proves that connected speakers have become the leading radio receiver of the moment (source: Katz Digital). The story of a formidable ascent.