Digital audio consumption has experienced phenomenal growth in recent years, both in volume and duration of listening. For advertisers, the audio world represents a historic opportunity, that traditional radio was never able to guarantee, to reach a perfectly identified audience. There are numerous advantages.

Digital audio advertising in video games is still not well known. However, in just two years, it has become one of the key ways to access young audiences reputed to be difficult to reach. We asked an expert in the field to explain the phenomenon and its opportunities.

2020 was a record year for the video game industry: on mobile devices, computers and consoles. The industry proved its resilience throughout the pandemic, and it doesn’t appear cooling off now, in the new normal. Market and player analysis.

All over the world, men and women are driving the digital audio revolution. At Targetspot, these talents are recognised and can grow naturally within the AudioValley Group. Let’s look at two remarkable careers - Michael and Hanaë.

The vocal social network, Clubhouse, has created a growing interest in spoken conversation. Now emulated by the other major internet platforms, it has confirmed an appetite among internet users for digital audio. With its arrival on Android, what do we need to know?