TargetSpot

Highly Targeted

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Demographic

Reaching the right audience is crucial to ensuring message relevancy, extending your marketing budget, and increasing your ROI. TargetSpot enables you to segment your audience to ensure that you can reach your consumers whether they are men, women, boomers, millennials or multicultural audiences.

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Behavioral

Data-driven ad serving allows for highly targeted messaging to be delivered against your target audience based on real-time insights from their online/offline behaviors. Using anonymized 1st and 3rd party data, brands can segment audiences across categories such as purchase intent, family composition, household income, and many other online and offline segments relevant to their marketing objectives.

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Geographic

Want to tell consumers on the West Coast about the breakfast menu at the same time you’re telling your East Coast consumers about the current lunch deals... go ahead. TargetSpot’s ad-serving ensures your geo-targeted campaigns reach listeners in your specified geographic locations, based on the origin of the listener, not the origin of the broadcast.

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Contextual

Consumers access streaming audio from multiple touch points throughout the day. TargetSpot let’s you connect with consumers on phones or in-car, on PC’s or tablets, on connected devices like AppleTV, Roku, SONOS, and more. Connect with consumers while they listen to their favorite music formats or as they catch up on the latest News and Sports.

3rd Party Data Partners

Working with leading 3rd party data providers, TargetSpot delivers granular audience segments at scale.