What is TargetSpot?
Campaign Budgeting & Bidding
TargetSpot enables advertisers to deliver messages to internet radio listeners through an easy-to-use online campaign budgeting and bidding platform.
Bidding with TargetSpot
When you buy internet radio ad inventory through TargetSpot, you decide how much you would like to pay for every thousand listeners that hear your ad. This is called your "bid," and your bid represents the absolute maximum you will pay for every thousand listeners that hear your ad.
Budgeting with TargetSpot
TargetSpot also enables you to carefully manage your overall budget. When you set a maximum budget for each campaign, TargetSpot will not exceed that budget regardless of how much you bid for your ads.
Likewise, you can also place monthly limits to control how quickly you spend your campaign budget.
