Broadcasters

TargetSpot's Benefit to Broadcasters

TargetSpot enables broadcasters to better monetize streams by selling all or some inventory in TargetSpot's competitive ad marketplace.

Get more value from your streaming inventory.
With TargetSpot, advertisers of all sizes can compete for your ad inventory. They place bids for ads on your station(s) with easy-to-use online tools, and TargetSpot delivers the ads with the highest bids to your listeners. You generate more ad revenue because TargetSpot brings the highest value advertisers to your streams.

Attract new advertisers and agencies.
TargetSpot connects you to advertisers and agencies seeking new ways to reach engaged audiences as well as smaller advertisers who take advantage of the self-service tools and targeting features. TargetSpot's geographic targeting features attract local advertisers, making it possible for you to tap into the 48% increase projected for local online advertising in 2008. (Borrell Associates, 2007)

Integration is easy and flexible.
TargetSpot supports all major media technology and multiple ad-units (in-stream, banners, video pre-roll and/or text ads), and allows you to choose how much inventory is allocated to the marketplace.

Are you ready to generate more revenue from your streams? Contact us at partners@targetspot.com.