Monthly Archives: March 2012

IAB Seminar Talks Up Streaming Audio For West Coast Agencies

All Access

“It’s happening,” Spotify’s Jon Mitchell said on a panel at The Interactive Advertising Bureau’s Streaming Audio for Agencies Day in West Hollywood, CA on Tuesday (3/27) , “and it’s happening really fast.” The comment set the tone for the symposium’s overview of current developments in the streaming audio world.

Beginning with consultant and All Access columnist Mark Ramsey’s discussion of redefining “radio” as a “trans-media” entity (“divisions (between… Read more >

Posted in Coverage | Leave a comment